Let us all face it. The whole world has evolved much since the internet was introduced to mankind. And the same is true with the publishing industry. Now that self-publishing has become a common practice among authors from all over the globe, it is important to know what you can expect if you have already made the decision to self-publish your book.
You Cannot Set the Price Too High
If you don’t have a proven track record of bestsellers, there is no way that you can set a good price on your self-published books online. Even those who have written bestsellers put a reasonable price tag on their published works. Remember that the competition on the online market is too tough and one of the best ways to market your product is through competitive pricing. Research has shown that self-published authors would get the most profit if they price their books between $2.99 and $5.99. In order to do well in terms of sales, you need to price your book strategically.
Digital Books Are Sold Far Cheaper than Paperback Copies
As mentioned above, strategic pricing is needed for digital books to get more downloads. Online publishing services may allow you to set the pricing for your books but you cannot expect to sell them at prices similar to paperback copies distributed by traditional publishing firms. And if you are not a big name yet, you cannot put your books on a higher price range no matter how great you think the content is. You would still have to establish a good following before your books could sell at a somehow higher cost. Remember that even those online bestselling authors set low costs and you would have to compete with their works too.
You are Responsible for Marketing and Promotion
This is one of the most challenging aspects of self-publishing and the part that requires a great of effort. No matter how remarkable your book may be, it would still not reach the point of profitability without the right marketing and promotional strategies. Compared to traditionally published books, you do not have the network needed to reach your target audience. Therefore, you would have to exert more effort to promote your books. You can do this by using blogs focused on the same topic or genre. The internet has plenty of avenues for you to promote your books so tap into all potential areas like social networking sites and the like.
As you begin the process of self-publishing your book, you will realize that there are more hurdles that you will meet along the way. But if your book deserves attention, people will generate buzz and their word of mouth will be a good push for your career as a writer.
Self-publishers often require book formatting services and noteworthy book cover designs. In this aspect, The Fast Fingers could provide what you need in publishing your own book. By working with our team, you would have a greater chance of creating a high quality book that could capture the interest of potential buyers.